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E-Commerce SEO (Search Engine Optimization) refers to the process of optimizing online stores to improve their visibility in search engine results pages (SERPs). For SEO agencies, it’s a specialized service that focuses on driving organic traffic, increasing conversions, and enhancing the overall online presence of e-commerce websites.
An effective e-commerce SEO strategy begins with keyword research tailored to the client’s niche. Agencies identify high-intent keywords that potential customers are likely to use while searching for products. For instance, long-tail keywords like “best running shoes for flat feet” are targeted to align with search intent and improve conversion rates.
The key components of Design & Development include:
